Hi, I’m YOUR NAME and I’m thrilled that you’re here...

 

I’m the YOUR ROLE & YOUR BUSINESS and through YOUR OFFERS & PRODUCTS, I help people like you YOUR AVATAR’S ADMITTED DESIRE.

​

CONNECTOR:

 

And if you’re reading / hearing / watching this wondering… is that all really possible?

 

OR

 

And if you’re anything like me when I first started, you’re probably wondering… that sounds awesome but where do I begin?

 

OR

 

One of the questions I get asked most often is… how did you get started?

 

HOMETOWN BOY/GIRL DONE GOOD Here’s how it all started for me…

 

YOUR ‘BEFORE’ STORY # years ago I was…

   At # I was…

 

SHARE YOUR ‘BEFORE’ STORY: one sentence that summaries challenges, struggles, frustrations your Avatar would relate to…

 

SHARE YOUR ‘DISCOVERY’ STORY: two or three sentences of your ‘discovery’ and the action you took that help you get to where you are now… ideally this mirrors what your Avatar may be experiencing right now in ‘discovering’ YOU and future paces the action YOU would like your Avatar to take…

 

SHARE YOUR ‘AFTER’ STORY: one or two sentences that describe the surprising change/results/experiences you then get to have as a result of your ‘discovery’ and the action you took…

 

CONNECT TO RELUCTANT HERO

 

INTRODUCE YOUR ‘RELUCTANT’ HERO STORY: one or two sentences about how others got inspired by your progress and wanted to know the key to success from you without you intending to do so…

 

As people started seeing the difference in me… / As people started asking how I did it…

 

I knew I had to share this with more people… / And I knew this is something I had to do…

 

And that’s how YOUR COACHING PROGRAM HERE came about

 

CONNECT TO AUTHORITY / EXPERT

 

SHARE YOUR RESULTS OF THE COACHING PROGRAM: Use your own expert authority OR Use ambassador program expert authority

Workshop: Share feedback from your workshop

Paying Clients & Pro Bono Clients: Share feedback from your clients

Not yet working with clients: Start coaching on Coach Your Neighbour or you can share your personal success

 

CONNECT TO US VS THEM

 

SHARE WHAT YOU STAND FOR VS. WHAT’S COMMON OUT THERE

 

For example:

How you’ve got their back vs. others out there who’re trying to take advantage or who don’t support them

​

I wish I had something like this when I was…

 

Because instead of … I would have…

 

CLOSE WITH CTA

 

And that’s exactly what I want to share with you today… And that’s exactly what we’ll explore on our 20-min strategy session together…